Implementing Solutions and Services that

Are Financially Sound and Clinically Sensitive 

 

BusinessCare for HealthCare TM

Uncovering new opportunities, identifying blind spots, and avoiding pitfalls, The Launch Advisory Team delivers measureable, sustainable business care for health care and life sciences with quality, cost-effective consulting services.  One of the strengths of The Team is that we have cross functional breadth of experience; we view strategy cross functionally.

Advancing Business Excellence

LAUNCH ADVISORY SERVICES 

Using the latest techniques in assessing your business, market, and competition, The Launch Advisory Team measures the effectiveness of your strategies, tactics, and programs to identify blind spots, avoid pitfalls, and uncover opportunities  Services include:

  • Launch Strategies, Tactics, and Metrics Assessments

  • Market, Competition, and Customer Assessments

  • Opportunity Assessments and Risk Analyses

  • Go / No-Go Decisions, Recommendations, and Action Plans

STARTUP ADVISORY SERVICES 

Focusing on the special needs of startup business operations, The Launch Advisory Team delivers customized, cost-effective strategic and tactical plans for achieving your objectives with our Proprietary Business and Marketing Effectiveness Program. Services include:

  • Market Valuations and Assessments 

  • Competitive / Product Analyses and Attribute Maps

  • Positioning Statements and Value Propositions

  • Go-to-Market Strategies and Investor Strategies

  • Market and Communication Plans (with Strategies, Tactics, and Metrics)

 

BUSINESS AND MARKETING SERVICES 

Developing creative approaches to keep your business and marketing on course, The Launch Advisory Team offers insightful planning, strategies, and tactics to achieve your business goals.  Services include:  

  • Business and Marketing Strategies

  • Business and Marketing Development Plans

  • Market, Competitive, and Customer Assessments

  • Product and Service Launches

  • Go-to-Market Strategies

  • Qualitative Market Research

  • Internal and External Communications

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

BRAND DEVELOPMENT SERVICES 

Capturing market share and mindshare, The Launch Advisory Team develops distinctive, dynamic brand stories.  Our Brandscape Specialists engineer valued relationships for driving optimal customer perceptions, preferences, growth, and sales.  Services include:  

  • Brand Research and Testing

  • Naming and Trademarking Services

  • Brandscape Analyses

  • Brandscape Strategies, Maps, and Audits

  • Brand Relations, Equity, and Loyalty Assessments

  • Brand Extensions, Archetypes, and Personalities

BRAND IDENTITY SERVICES 

Skilled as branding smiths who know how to blend the art of image and imagination with the science of identity and individuality, The Launch Advisory Team transforms brands from great concepts and impressive ideas into valued customer relationships.  We accurately craft visual and verbal brand message units to resonate with perceptions and preferences of customer audiences.  Services include:

  • Symbol and Logotype Designs, Treatments, and Applications

  • Design Styles and Formats, Grid Systems, Palettes, and Typography

  • Visual Styles for Video, Photography, Data Graphics, and Illustration

  • Verbal Styles for Key Message Units, Languages, Phrases, and Wording 

  • Hierarchy / Psychology of Visual and Verbal Messaging  

  • Identity Guidelines, Advancements, Protection, and Training

 

Advancing Operational Excellence

 

PRODUCT DEVELOPMENT /

REGULATORY APPROVAL AND COMPLIANCE SERVICES

Helping to ensure optimal sustainable results, The Launch Advisory Team, which is experienced in regulatory approval and compliance, offers insight and support for product development.  Services include: 

  • FDA QSR 21 CFR 820 – QMS Compliance, Design Controls, GMP Audits and Recovery

  • FDA QSR 21 CFR 820.30 – Product Design and Development Lifecycle
  • Product Specific FDA Regulatory Submission Requirements
  • Product Development and Engineering Programs Management

MANUFACTURING CAPITAL /

SUPPLY CHAIN ASSETS SERVICES

Advancing operational and business excellence for healthcare businesses, The Launch Advisory Team provides critically important services including risk management, business analysis, and supply chain management. Services include:

  • Manufacturing Startup / Pilot Validation

  • Global Greenfield Assessment, Workforce Development, and Scale Up

  • Operational and Business Excellence Programs
  • Cross-Functional, Continuous Improvement Deployment
  • Supply Chain Management
  • Operating Leverage, Return on Assets, and P&L Contribution Assessments
  • Enterprise Risk Management 
  • Business Continuity

 

TALENT MANAGEMENT /

ORGANIZATIONAL DEVELOPMENT SERVICES

The Launch Advisory Team offers services and support for managing talent, grading and developing individuals, and building teams all while creating cultures of clinical excellence and patient centricity.  Services include:

  • Leadership Training Programs and Services

  • Leadership and People-Potential Assessments

  • People Management Decision-Making Services

  • Enhancing Personal Performance and Productivity

Maximizing your opportunities, minimizing your risks, and driving results, The Launch Advisory Team is your source for bold, insightful thinking and powerful, effective solutions

Call The Launch Advisory Team Your Team.

845.544.0780

CONSULTING SERVICES

  • Business Strategy

  • Upstream Marketing

  • Downstream Marketing 

  • Go-To-Market Strategy

  • Research, Analysis, Testing

  • Product Development

  • Business Development

  • Brand Development

  • Operational Excellence

  • Regulatory Compliance

  • Distribution and Sales

  • Information Technology

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BusinessCare for HealthCare is a trademark of The Launch Advisory Team.

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